In today’s digital age, advertising serves a pivotal role beyond the mere promotion of products and services; it is instrumental in building a company’s brand, fostering trust, and establishing ...
User complaints can have severe repercussions for any B2C business, particularly operating in the fintech sector where daily ...
In 2023, Indian enterprises and startups encountered significant challenges in terms of investments and strategic business ...
The restructuring of the board at Paytm Payments Bank has triggered speculation about whether it is a strategic move or a last-ditch effort to navigate challenges. Interestingly, the stock market ...
India’s telecom sector has dramatically changed over the past decade, with new players eating the market share of established ...
Online gambling is almost unrecognizable from 10 years ago, and much of it has to do with the astronomic rate of crypto integration into the industry. Cryptocurrency casinos, once on the fringes, have ...
Indians consistently prioritize price over brand recognition, and Amazon seems to have realised this trend. The e-commerce giant is strategically betting on its soon-to-be-launched low-price shopping ...
Byju’s, already grappling with financial challenges, now faces an additional obstacle as its founder, Byju Raveendran, comes under suspicion of contemplating an exit from India. Citing sources, the ...