The athlete known to hoops fans as “JR Swish” is the first male golfer to sign a brand ambassador deal with Lululemon. In January, Smith signed with Excel Sports Management for NIL representation.

The athlete known to hoops fans as "JR Swish" is the first male golfer to sign a brand ambassador deal with Lululemon. In January, Smith signed with Excel Sports Management for NIL representation.

On Tuesday, Auburn guard Wendell Green Jr. announced via his Twitter that he had signed a NIL deal with Next Sports Agency ..

With that, NIL was off and running. Fresno State basketball’s Haley and Hanna Cavinder appeared in Times Square to promote a ...

Alabama head coach Nick Saban has accused two different college coaches of using the NIL deal (name, image and likeness) to ...

The Ringer’s Bill Simmons recently expressed his hope that he wants Auburn forward Jabari Smith Jr. drafted to the Thunder ...

Unilever introduced its Degree “Breaking Limits” campaign with college athletes. Two Nebraska men’s basketball players ...

The athlete known to hoops fans as “JR Swish” is the first male golfer to sign a brand ambassador deal with Lululemon. In January, Smith signed with Excel Sports Management for NIL representation. At ...